2018 October Marketing Tip

Prepay letter season is approaching fast.

Take a look at a copy of last year’s letter and review it closely. Was your offer too good? We don’t recommend giving over a 5% discount for prepaying. You are just leaving money on the table. Remember that your customers prepay you for convenience and not just for the discounts.

real green upsell letter

How about giving a service to customers that prepay in 2019? Or upsell other services that you can generate more revenue in 2019.

Upsells for your consideration:

  • One free application of mosquito control. Then upsell them 6 other applications for the rest of the year.
  • Foundation insect control. Give one free application and upsell 3 others in 2019.

Don’t forget to clean-up your lists
Act now and save an additional $25 on all list updates and marketing data before December 14, 2018.